Client
Client
Client
Kyle Nielsen
Kyle Nielsen
Kyle Nielsen
Total Cost
Total Cost
Total Cost
$10,000 - $20.000
$10,000 - $20.000
$10,000 - $20.000
Timeline
Timeline
Timeline
1-2 Months
1-2 Months
1-2 Months
Origin Marketing
Origin Marketing
Origin Marketing
brief
brief
brief
Origin Marketing isn’t just another sales operation, it's a platform. A movement built for those who thrive in high-stakes environments, where skill, mindset, and execution separate the best from the rest. Origin isn't just marketing a group; it's an Elevation Team. Centered around personal growth and professional success.
For Origin to attract the best, the brand has to embody that mindset. It needs an identity that carries weight, a message that resonates, and a strategy that turns recruits into believers.
The mission: Build a brand that stands for something. One that gives Origin a culture to rally around, and a presence that commands attention. This isn’t about making something that makes a lot of noise. It’s about creating something real, something that lasts.
Origin Marketing isn’t just another sales operation, it's a platform. A movement built for those who thrive in high-stakes environments, where skill, mindset, and execution separate the best from the rest. Origin isn't just marketing a group; it's an Elevation Team. Centered around personal growth and professional success.
For Origin to attract the best, the brand has to embody that mindset. It needs an identity that carries weight, a message that resonates, and a strategy that turns recruits into believers.
The mission: Build a brand that stands for something. One that gives Origin a culture to rally around, and a presence that commands attention. This isn’t about making something that makes a lot of noise. It’s about creating something real, something that lasts.
Origin Marketing isn’t just another sales operation, it's a platform. A movement built for those who thrive in high-stakes environments, where skill, mindset, and execution separate the best from the rest. Origin isn't just marketing a group; it's an Elevation Team. Centered around personal growth and professional success.
For Origin to attract the best, the brand has to embody that mindset. It needs an identity that carries weight, a message that resonates, and a strategy that turns recruits into believers.
The mission: Build a brand that stands for something. One that gives Origin a culture to rally around, and a presence that commands attention. This isn’t about making something that makes a lot of noise. It’s about creating something real, something that lasts.
Statement of work
Statement of work
Statement of work
BRAND IDENTITY DEVELOPMENT (4–6 weeks)
Stakeholder Interviews & Story Development
Understand the core of Origin’s culture, purpose, and leadership vision.
Define the DNA of what makes Origin different.
Visual Identity System
Logo and brand mark—strong, sharp, and built to last.
Color, typography, and design elements that reinforce the brand’s energy.
Brand guidelines that lock in consistency across all platforms.
Core Brand Assets
Business cards, team materials, and recruiting decks.
Apparel designs that reps actually want to wear.
Visual applications for digital and print.
BRAND LAUNCH STRATEGY (4–6 weeks, overlapping identity work)
Go-To-Market Plan
Strategic rollout for the new brand—how, where, and when to launch.
Internal alignment so leadership and recruits speak the same brand language.
Recruitment & Marketing Assets
Social media templates built for engagement.
Website landing page layout & messaging for recruitment.
Content direction to create a steady flow of brand-driven storytelling.
Production Oversight (as needed, outsourced photography/video)
Visual storytelling—photo and video concepts that bring the brand to life.
Sourcing and managing creative vendors for high-quality execution.
BRAND IDENTITY DEVELOPMENT (4–6 weeks)
Stakeholder Interviews & Story Development
Understand the core of Origin’s culture, purpose, and leadership vision.
Define the DNA of what makes Origin different.
Visual Identity System
Logo and brand mark—strong, sharp, and built to last.
Color, typography, and design elements that reinforce the brand’s energy.
Brand guidelines that lock in consistency across all platforms.
Core Brand Assets
Business cards, team materials, and recruiting decks.
Apparel designs that reps actually want to wear.
Visual applications for digital and print.
BRAND LAUNCH STRATEGY (4–6 weeks, overlapping identity work)
Go-To-Market Plan
Strategic rollout for the new brand—how, where, and when to launch.
Internal alignment so leadership and recruits speak the same brand language.
Recruitment & Marketing Assets
Social media templates built for engagement.
Website landing page layout & messaging for recruitment.
Content direction to create a steady flow of brand-driven storytelling.
Production Oversight (as needed, outsourced photography/video)
Visual storytelling—photo and video concepts that bring the brand to life.
Sourcing and managing creative vendors for high-quality execution.
BRAND IDENTITY DEVELOPMENT (4–6 weeks)
Stakeholder Interviews & Story Development
Understand the core of Origin’s culture, purpose, and leadership vision.
Define the DNA of what makes Origin different.
Visual Identity System
Logo and brand mark—strong, sharp, and built to last.
Color, typography, and design elements that reinforce the brand’s energy.
Brand guidelines that lock in consistency across all platforms.
Core Brand Assets
Business cards, team materials, and recruiting decks.
Apparel designs that reps actually want to wear.
Visual applications for digital and print.
BRAND LAUNCH STRATEGY (4–6 weeks, overlapping identity work)
Go-To-Market Plan
Strategic rollout for the new brand—how, where, and when to launch.
Internal alignment so leadership and recruits speak the same brand language.
Recruitment & Marketing Assets
Social media templates built for engagement.
Website landing page layout & messaging for recruitment.
Content direction to create a steady flow of brand-driven storytelling.
Production Oversight (as needed, outsourced photography/video)
Visual storytelling—photo and video concepts that bring the brand to life.
Sourcing and managing creative vendors for high-quality execution.
timeline
timeline
timeline
Brand Discovery & Storytelling
Feb 1 – Feb 15 | Stakeholder interviews, brand positioning framework
Visual Identity Development
Feb 15 – Mar 15 | Logo, color, typography, brand guidelines
Brand Applications
Mar 1 – Mar 22 | Business cards, sales materials, apparel mockups
Go-To-Market Strategy
Mar 1 – Apr 12 | Launch plan, social templates, website framework
Marketing & Recruitment Assets
Mar 15 – Apr 26 | Content strategy, production coordination
Final Delivery & Rollout
By Apr 30 | Full brand package, GTM playbook, final files
Brand Discovery & Storytelling
Feb 1 – Feb 15 | Stakeholder interviews, brand positioning framework
Visual Identity Development
Feb 15 – Mar 15 | Logo, color, typography, brand guidelines
Brand Applications
Mar 1 – Mar 22 | Business cards, sales materials, apparel mockups
Go-To-Market Strategy
Mar 1 – Apr 12 | Launch plan, social templates, website framework
Marketing & Recruitment Assets
Mar 15 – Apr 26 | Content strategy, production coordination
Final Delivery & Rollout
By Apr 30 | Full brand package, GTM playbook, final files
Brand Discovery & Storytelling
Feb 1 – Feb 15 | Stakeholder interviews, brand positioning framework
Visual Identity Development
Feb 15 – Mar 15 | Logo, color, typography, brand guidelines
Brand Applications
Mar 1 – Mar 22 | Business cards, sales materials, apparel mockups
Go-To-Market Strategy
Mar 1 – Apr 12 | Launch plan, social templates, website framework
Marketing & Recruitment Assets
Mar 15 – Apr 26 | Content strategy, production coordination
Final Delivery & Rollout
By Apr 30 | Full brand package, GTM playbook, final files
